The key link of the hottest China Terex global str

2022-08-09
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China - the key link of Terex's global strategy

China - the key link of Terex's global strategy

China Construction machinery information

Guide: China is in the most important strategic position in Terex's global future development map. Terex will continue to increase investment in China, strengthen cooperation with Chinese partners, and further improve the overall level of engineering equipment manufacturing and services in China. Ronald, the current chairman and CEO of Terex group

China is in the most important strategic position in the future development of Terex. Terex will continue to increase investment in China, strengthen cooperation with Chinese partners, and further improve the overall level of engineering equipment manufacturing and services in China. Ron Defeo, the current chairman and CEO of Terex group, said that the proportion of the Chinese market in the company's total revenue is increasing year by year. Terex plans to increase its business in the Chinese market to $1billion within three years

especially since 2012, Terex has achieved continuous promotion and new expansion in various business areas in China. Among them, the establishment of Terex South Road machinery new factory, the introduction and transformation of technology and the development of marketing system are actively and orderly promoted, and good sales have been achieved in Hebei, Shanxi, Jiangsu, Gansu, Qinghai and other places. In 2012, Trey started the instrument and automatically stopped after 500 or 1000 revolutions. Keshangjiang also introduced a new strategic partner, China National Machinery Industry Group. Its broad sales channels and good performance in China will continue to promote the future cooperation and development. On April 20, 2012, Terex announced that the holding and income statement transfer agreement (i.e. DPLA) registered with Germany Demag industrial and port crane in the commercial registry on April 18 has now entered into force. By acquiring Demag, Terex has successfully broken into the global industrial crane industry, including the Chinese market. On September 11, 2012, Demag Group signed a joint venture with guoweihua group, which plans to exceed 1trillion yuan in the annual output value of the new material industry in central Zhejiang Province by 2022 - Demag Weihua (Liaoning) material handling machinery Co., Ltd. the joint venture will be engaged in the R & D, production, assembly and sales of industrial crane components and their parts and related repair parts, and provide after-sales services

at present, after a series of business integration and expansion, Terex has expanded its original four businesses into five businesses, including cranes, aerial work platforms, construction machinery, material handling, material transfer and port solutions, and has achieved comprehensive development in China. Through 24 years of unremitting efforts to enter the Chinese market, Terex has more diversified business areas, larger production scale and better technical conditions in China. China has become a key part of Terex's global strategy

as early as 24 years ago, Terex group and China Ordnance Industry Group established its first joint venture in China (Northern Co., Ltd. was listed on the Shanghai Stock Exchange in 2000). Moreover, as a world-famous construction machinery manufacturer, Terex group has begun to systematically formulate and implement its China strategy in recent years: in 2007, it integrated its Demag, genie and other businesses in China for the first time; Set up a global procurement center in Beijing in 2008; In the same year, the company built Asia's largest mining truck production base in Inner Mongolia with China Ordnance; In 2008, it began to build an aerial work platform production base in Changzhou, Jiangsu Province; Under the conditions of the global financial crisis in 2009, Terex even bucked the trend and merged Italian fantes group, an outstanding manufacturer in the field of port equipment, including its Chinese production base in Xiamen, Xiamen Noel port equipment company, into its Chinese business. In May 2010, it established a joint venture with Nanfang Road Machinery Co., Ltd. and cooperated with Shandong TOPONE group in August. In March 2011, Terex TOPONE (Shandong) Heavy Machinery Manufacturing Co., Ltd. and Terex Changzhou Machinery Co., Ltd. held the unveiling ceremony and opening ceremony of the new factory respectively. In March, 2011, Terex finance leasing (China) Co., Ltd. was established and began customer cooperation. In the same year, it has sold four mobile crushing and screening equipment to customers through this financial service platform, creating conditions for customers to realize rapid business development and capital operation

Terex group

Terex is a listed company on the New York Stock Exchange and one of the top 500 enterprises in the United States. Stock Code: tex. The current chairman and CEO of Terex group is Ron Defeo

as the engineering equipment manufacturing enterprise with the richest product variety in the world, Terex has long been committed to providing diversified equipment and reliable customer solutions for the construction, infrastructure, mining, mining, freight, refining, utilities and other industries worldwide. At present, Terex's businesses include more than 770 products of five major businesses, including cranes, aerial work platforms, construction machinery, material handling, material transfer and port solutions. Terex manufactures the world's largest mobile cranes. After more than 80 years of development, especially the successful development of traditional and emerging markets in the past three decades, Terex has become a global multinational enterprise

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