The hottest Xiamen Construction Machinery Co., Ltd

2022-10-15
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XCMG: build a national brand leader in China's construction machinery

XCMG: build a national brand leader in China's construction machinery

China Construction Machinery Information

Guide: on June 28, 2012, the ninth world brand conference and China's 500 most valuable brand press conference were grandly held in Beijing Grand Hyatt Oriental Hotel to deal with the problem of small things called by the Dazhi management station. With a brand value of 17.698 billion yuan, XCMG ranks 66th in the list of China's 500 most valuable brands, 2nd in Fujian Province, 1st in Xiamen City, and continues to

on June 28, 2012, the Ninth "world brand conference and China's 500 most valuable brands press conference" was grandly held at Grand Hyatt Oriental Hotel in Beijing. With a brand value of "17.698 billion yuan", XCMG ranks 66th in the "China 500 most valuable brands list", 2nd in Fujian Province and 1st in Xiamen City, and continues to lead the development of Chinese construction machinery industry brands

according to the analysis data from the world brand laboratory, Xiamen Industrial Group Co., Ltd. has been selected into the list of" China's 500 most valuable brands "for six consecutive years. The brand value has risen all the way, with an average compound annual growth rate of more than 20%. The brand gold content has been continuously enhanced, highlighting the huge brand value and market effect of Xiamen Industrial Group Co., Ltd. as one of the leading enterprises in China's construction machinery industry

world brand conference and China's 500 most valuable brand launch site

historical accumulation has achieved brand miracle

in the showroom, several old-fashioned machines, piles of yellowing design sketches, handfuls of industrial rulers nailed with small holes, and black and white old photos... These constitute a brief history of the development of generations of building workers, and also confirm the industrial epitome of an era

here, the birth of China's first wheel loader, Xiagong loaders, excavators, forklifts and other equipment that have conquered the north and south poles of the earth, and the first historical moment in the industry that has produced and sold more than 10000 sets are impressive

up to now, with the growth of the Republic of China, XCMG has gone through 61 extraordinary years and become one of the few large-scale national equipment manufacturing enterprises with a profound history in China's construction machinery industry and even the equipment manufacturing industry

the development history of XCMG itself is a history of hard work and self-improvement of national industrial brands. In the eyes of many people, it was a miracle for Xiamen Industrial Group to rely on its own efforts to develop and expand under the adverse circumstances that it was still on the front line at that time, its industrial foundation was weak, the state did not pay enough attention to it, and it was far away from the concentration of raw materials and major markets

however, the success of anything does not depend solely on luck and opportunity. "Mencius" has it that the sky will fall. In 2016, Pangang Group shut down Xichang new steel, Chengdu Steel Vanadium and other subordinate subsidiaries. Ren renye must first work hard, strain his muscles and bones, starve his body, lack his body, and mess with his actions. Brand is a kind of belief and the "life posture" of an enterprise. A "brand" that is not imbued with history and culture is just a duckweed in the water. Classic brands are those that can still shine through the years and are endowed with different characteristics by the times

XCMG is such a classic brand, including cathode materials, cathode materials, lithium battery copper foil and other brands with rising prices. It is thick, masculine and majestic, but there is no lack of passion, wisdom and innovation. After 61 years of humanistic precipitation, accumulated manufacturing experience, and technological upgrading, it still smiles like a flower and keeps pace with the times. With a continuously high brand value image, it stands tall on the southeast coast of the motherland, radiates across the country, and begins to strive to embrace the whole world and continue to create the miracle of a century old national industrial classic brand

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